An Outstanding Shopify Domain Name is the Key to Success

  1. Tips on choosing the right domain name
  2. How to change your Shopify domain name
  3. Adding a domain to Shopify
  4. Purchasing a domain from Shopify
  5. Using a domain, which you already have
  6. Transferring your domain to Shopify
  7. Connect your domain to Shopify
  8. Pointing a domain to Shopify

Dale Carnegie once said, “Name is the sweetest and the most important sound in any language.” That saying also works with inanimate objects and even works with a domain name in Shopify.

An Outstanding Shopify Domain Name is the Key to Success.

After hearing the name of the site, customers probably create certain associations and assumptions about the organization. If you want to attract people, you should pay attention to the role that the domain name plays on Shopify. In case of choosing a bad or inappropriate name, visitors of the webpage will be scared off and as a result, you may fail as an entrepreneur. This article will help you with selecting the perfect Shopify domain name to attract a huge flow of visitors to your site.

This will be done with the help of the following:

  • Tips on choosing a successful domain name
  • How to change a Shopify domain name
  • Pointing a domain to Shopify

Everybody knows the saying, “the clothes make the man.” Clothes can be understood as the material objects that create the attractive appearance of a person, but it also influences our first impression. The same goes with the domain name; it can either leave a constructive and lasting aftertaste or discourage them from even visiting the website at all. One more point that you should remember is that your domain name can influence the ranking of the webpage on SEO (website position in the search engine results page). As a result, people will face difficulty in finding your page.

Moreover, a good domain name increases brand recognition among customers. Here is an example for the well-known beverage, Pepsi-Cola. It used to be called “Brad’s Drink” until 1898. Surprising isn’t it? Other examples, Mozilla Firefox used to be called Firefox and the extremely popular selling website eBay was first called AuctionWeb. Now we even do not know the old names of the popular websites that now use completely different names. Therefore, it is very important to select the right domain name to have great brand recall. Furthermore, having a unique Shopify store name is the perfect tool to make your website SEO-friendly.


Tips on choosing the right domain name

It is difficult to create an outstanding domain name. First, you need to think about long-term goals. Do not forget that it is problematic to change the domain name later as you would likely lose some of your clients. Another bit of advice is that it is better to make the domain name short, but at the same time not too brief as a customer will not understand the name and the purpose of the site and, therefore, the person won’t be able to find the website next time.

Also, choose a name that is not too similar to others; customers get confused. Therefore, a unique name provides you with the advantage of brand recollection among your visitors. Moreover, try not to be boring and ordinary. Researchers have found that a person will remember strange and unusual things for a longer time than ordinary things. Finally, do not use complicated words, as the domain name should be easy to type and pronounce.


How to change your Shopify domain name

In our world, everything is changeable; nothing remains the same. This is also true about the online store names. People might have various reasons to change their domain name. In this paragraph, you will find detailed steps for changing the Shopify domain. Generally, there are three basic types of names: domain, subdomain, and store names.

The subdomain is the name that you create while setting up your store. Each account has a unique one and after choosing this name it cannot be edited.

The domain (customized site) name is the URL for the website. In simple terms, it is the address that people use to gain access to your store.

A domain name can be purchased directly from Shopify or other service providers.

The name that is displayed on your browser, notifications, emails etc. is called the store name.

The procedure for changing the Shopify domain or shop name is the same. In the top left corner, find the admin tab and click on it. Choose the bottom “Setting” at the bottom left corner of the page. Click “General.” Under Store Details, find the type of Store and domain name. You can change them as many times as you want. Do not forget to click Save. Well done, you now have a completely new name.


Adding a domain to Shopify

A new domain bought on Shopify is automatically connected to your primary domain, and the word “myshopify” will be a part of that name. Also, it is possible to add a custom URL to your online Shopify store. There are two possible ways of doing this: you can buy a domain from Shopify, if you do not have one; or you can use a domain that you already have.

Let’s discuss both of them more precisely.


Purchasing a domain from Shopify

The very first thing that matters is the cost. The price for a custom domain starts from $11USD for the whole year. Such domains are registered for approximately one year and can be renewed automatically unless you cancel it. In addition, domain purchases are not possible to be redundant.

For a Shopify domain, you need to follow these steps:

  1. You should first log into Shopify, then find the button “Online Store.”
  2. Select “Domains” and then click buy.
  3. Now you can see a window where you should type the name of the domain you would like to buy.
  4. You have to remember that the price of the Shopify domain depends on the extension. There are a huge number of them including common, country and premium ones.
  5. Click “Buy.”
  6. Now look carefully through the purchase information and check your personal information. Do not forget to tick the field named "Auto-renew.”
  7. Confirm whether this domain offers WHOIS Privacy to secure your personal information from customers.
  8. Click “Buy domain” if you are satisfied. You will receive an email from Shopify confirming your purchase. You need to wait 48 hours for your new domain to start working.


Using a domain, which you already have

There are many various websites to get the platform from (GoDaddy, Bluehost) and it is not a problem to connect them with Shopify, to make sure that people can find your site while typing your URL into their browsers. You can either transfer a third-party domain to Shopify or connect it to the website.


Transferring your domain to Shopify

The management of the domain moves to Shopify right after you transfer it to them. In other words, you adjust the settings of the domain, so that you have possibility to renew your domain directly from your Shopify admin. You should find “Transferring domains” if you want to use your third-party domain with Shopify.


Connect your domain to Shopify

Connecting your third-party domain to Shopify points your domain name to your Shopify store. As mentioned in a previous paragraph, you will still use the third-party domain provider to manage your domain settings, pay for your domain, and renew it.


Pointing a domain to Shopify

Shopify is a really unique tool with numerous options (the full suite of e-commerce solutions, all the tools and features required to create and operate your own e-commerce website through an exclusive website building platform etc).

While creating a store on Shopify, access to it can be achieved via Shopify domain. It’s also possible to make your store accessible via a domain name that you’ve registered with Namecheap. For connecting a domain registered with Namecheap to Shopify, you should follow these steps.

First, in your Namecheap account set up the necessary records for your root domain and subdomains. Then, add the domain to your Shopify account.

There are two ways you can point your domain name: using Shopify DNS template; or manually adding A and CNAME records.

Let’s take a more precise look at the first way as it is more common. To connect your domain name to Shopify using DNS template, you need to do as follows:

  1. Sign in to your Namecheap account.
  2. Choose “Domain List” from the left navigation sidebar and click on the Manage button near your domain name.
  3. Locate the Advanced DNS tab and select the DNS Templates section.
  4. From the drop-down menu, choose the “Shopify option.”
  5. Click on the green checkmark to save the changes.
  6. Confirm these actions by clicking “Continue.”

If you did everything right, a "Success!" message will appear.

Finally, it is important to state that not only the name is important, but also the theme which you use. There are many available; it depends on the kind of online shop you would like to have (jewelry, fashion store, cosmetics, underwear etc).

We hope you enjoyed this article.


Top Shopify Themes

Cosmetics Themes Bundle - Shopify Theme

Cosmetics Themes Bundle - Shopify Theme

Newelise - Jewelry Elegant Minimalistic Shopify Theme

Newelise - Jewelry Elegant Minimalistic Shopify Theme

DOT. - Women's Fashion & Clothing eCommerce Elegant Shopify Theme

DOT. - Women's Fashion & Clothing eCommerce Elegant Shopify Theme

Tea Shop Shopify Theme

Tea Shop Shopify Theme

BERWEAR - Fashion Multipage Elegant Shopify Theme

BERWEAR - Fashion Multipage Elegant Shopify Theme

Queen - Jewelry Clean Online Store Shopify Theme

Queen - Jewelry Clean Online Store Shopify Theme

Shoes Shop Shopify Theme

Shoes Shop Shopify Theme

Jewecita - Sectioned Responsive Jewelry Store Shopify Theme

Jewecita - Sectioned Responsive Jewelry Store Shopify Theme

Shopping in Style Shopify Theme

Shopping in Style Shopify Theme

Simpleaf - Organic Cosmetics Store Shopify Theme

Simpleaf - Organic Cosmetics Store Shopify Theme

Under+Wear - Lingerie Store Shopify Theme

Under+Wear - Lingerie Store Shopify Theme

Read Also

Shopify Landing Page: Launch a Successful Shop Using Best E-commerce Practices

One Product Shopify Store - Examples and How-to Guidelines

Shopify Partners: What is a Shopify Partner Program and How to Become a Partner?

Setting Up an Online Store: Shopify vs. WordPress


An experienced marketing specialist, traveler, and lifestyle blogger. In the rapidly changing and constantly growing digital world, it's important to keep an eye on innovations in the field. Follow me on and for the latest updates.