{"id":77970,"date":"2017-01-19T09:29:28","date_gmt":"2017-01-19T14:29:28","guid":{"rendered":"https:\/\/www.templatemonster.com\/help\/?p=77970"},"modified":"2017-02-21T04:24:17","modified_gmt":"2017-02-21T09:24:17","slug":"editing-tools-bring-content-performance-next-level","status":"publish","type":"post","link":"https:\/\/www.templatemonster.com\/help\/editing-tools-bring-content-performance-next-level.html","title":{"rendered":"Editing Tools to Bring Your Content Performance to the Next Level"},"content":{"rendered":"The world\u2019s best bloggers and copywriters know a secret that you don\u2019t.\r\nThey know that editing is the key to spectacular web content. Silver-penned\r\nwriters can create text that triggers emotions and increases web\r\nconversions, but not without a hefty dose of proofreading and editing.\r\n\r\nThe fortunate truth is that modern technology provides content creators\r\nwith an easier, faster way than ever before to edit their work. Here\u2019s a\r\nlist of editing tools that will take your content creation up a notch.\r\n\r\n<h3 class=\"custom\">These Tools Will Allow You to Write Brilliant Headlines<\/h3>\r\nHeadlines are going to be the first element that anyone sees when landing\r\non your page or making a decision to click through a post shared on social\r\nmedia. You need your headlines to be clickable. For articles, blog posts,\r\nweb pages, and emails, use these tools.\r\n\r\n<h4><a href=\"http:\/\/coschedule.com\/headline-analyzer\" target=\"_blank\">CoSchedule\u2019s Headline Analyzer for Web Content, Blogs, and Articles<\/a><\/h4>\r\n\r\n<a class=\"darkbox\" href=\"\/help\/wp-content\/uploads\/2017\/01\/1.jpg\"><img loading=\"lazy\" src=\"\/help\/wp-content\/uploads\/2017\/01\/1.jpg\" alt=\"1\" width=\"825\" height=\"549\" class=\"alignnone size-full wp-image-77975\" srcset=\"https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/1.jpg 825w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/1-150x100.jpg 150w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/1-300x200.jpg 300w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/1-768x511.jpg 768w\" sizes=\"(max-width: 825px) 100vw, 825px\" \/><\/a>\r\n\r\nCoSchedule is a content creation scheduler that offers a free tool with\r\nimmeasurable value. Their headline analyzer tool grades your headlines, on\r\na scale of 1-100, for clickability based on grammar, word balance, and\r\nlength.\r\n\r\nFollow this advice for optimum headline clickability:\r\n<ul>\r\n \t<li>\u2981 Be sure to keep your article headlines less than 9 words in length.<\/li>\r\n \t<li>\u2981 Use a balance of common, uncommon, emotional, and <a href=\"https:\/\/smartblogger.com\/power-words\/\" target=\"_blank\">power words<\/a>.<\/li>\r\n \t<li>\u2981 Write listicles for impact and clickability, and keep them between 7 and 9 items for the most impact.<\/li>\r\n \t<li>\u2981 Use the word \u201cthis\u201d at the beginning of your headline to optimize it even more.<\/li>\r\n<\/ul>\r\n\r\n<h4><a href=\"http:\/\/coschedule.com\/headline-analyzer\" target=\"_blank\">AMI\u2019s Emotional Value Analyzer for Web Content<\/a><\/h4>\r\n\r\n<a class=\"darkbox\" href=\"\/help\/wp-content\/uploads\/2017\/01\/2.jpeg\"><img loading=\"lazy\" src=\"\/help\/wp-content\/uploads\/2017\/01\/2.jpeg\" alt=\"2\" width=\"1024\" height=\"768\" class=\"alignnone size-full wp-image-77976\" srcset=\"https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/2.jpeg 1024w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/2-150x113.jpeg 150w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/2-300x225.jpeg 300w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/2-768x576.jpeg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a>\r\n\r\nThe Emotional Value Analyser from AMI will test your headlines of up to 20\r\ncharacters for emotional value. This is an excellent tool for web\r\nmarketing, as it gauges which emotional triggers are being used, and in\r\nwhat percentage. A professional copywriter, according to the tool, can\r\ngenerally come up with a headline that provides 30-40% emotional value,\r\nwhere truly gifted writers can sometimes get the headlines into the 50-75%\r\nrange.\r\n\r\nUse these tips to appeal to your readers\u2019 emotions:\r\n<ul>\r\n \t<li>\u2981 Choose an emotion to trigger and research synonyms to use in your headlines.<\/li>\r\n \t<li>\u2981 Find out which emotions most appeal to your ideal reader before you write.<\/li>\r\n \t<li>\u2981 When writing to a broad audience, intellectual appeal is the most effective.<\/li>\r\n<\/ul>\r\n\r\n<h4><a href=\"http:\/\/www.subjectline.com\" target=\"_blank\">Worldata\u2019s Subject Line Rater for Emails<\/a><\/h4>\r\n\r\n<a class=\"darkbox\" href=\"\/help\/wp-content\/uploads\/2017\/01\/3.jpg\"><img loading=\"lazy\" src=\"\/help\/wp-content\/uploads\/2017\/01\/3.jpg\" alt=\"3\" width=\"378\" height=\"484\" class=\"alignnone size-full wp-image-77977\" srcset=\"https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/3.jpg 378w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/3-117x150.jpg 117w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/3-234x300.jpg 234w\" sizes=\"(max-width: 378px) 100vw, 378px\" \/><\/a>\r\n\r\nThe Subject Line Rater from Worldata uses algorithms based on over 3\r\nbillion emails sent from their clients. It rates the open-rate optimization\r\nof your subject lines based on urgency and the use of personalization.\r\nThen, it rates the probability of delivery based on the absence of spam\r\ntrigger words.\r\n\r\nTake these ideas into consideration for the highest email open rates:\r\n<ul>\r\n \t<li>\u2981 Use the reader\u2019s name in your subject line.<\/li>\r\n \t<li>\u2981 Use the word \u201cnow\u201d or \u201ctoday\u201d to create urgency.<\/li>\r\n \t<li>\u2981 Keep your subject line to 35 characters or less.<\/li>\r\n<\/ul>\r\n\r\n<h3 class=\"custom\">Use These Tools to Optimize Your Grammar and Readability<\/h3>\r\n\r\nAfter reading your headline, readers should be enticed to read your body\r\ntext. You want that to be easy to read, grammatically correct, and\r\nrelevant. Use these tools to make sure this is what you\u2019re publishing.\r\n\r\n<h4><a href=\"http:\/\/www.hemingwayapp.com\/\" target=\"_blank\">Hemingway Editor for Desktop Writing<\/a><\/h4>\r\n\r\n<a class=\"darkbox\" href=\"\/help\/wp-content\/uploads\/2017\/01\/4.jpg\"><img loading=\"lazy\" src=\"\/help\/wp-content\/uploads\/2017\/01\/4.jpg\" alt=\"4\" width=\"1065\" height=\"464\" class=\"alignnone size-full wp-image-77978\" srcset=\"https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/4.jpg 1065w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/4-150x65.jpg 150w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/4-300x131.jpg 300w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/4-768x335.jpg 768w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/4-1024x446.jpg 1024w\" sizes=\"(max-width: 1065px) 100vw, 1065px\" \/><\/a>\r\n\r\nYou can use Hemingway Editor online or download the desktop app for $9.99.\r\nIt will help you grade your text readability and warn when you should be\r\nusing another word. Additionally, it detects passive voice to show where\r\nyou should change the structure of your sentences.\r\n\r\nKeep your content reader-friendly with these basic grammar tips:\r\n<ul>\r\n \t<li>\u2981 Avoid overuse of punctuation.<\/li>\r\n \t<li>\u2981 Check for spelling errors.<\/li>\r\n \t<li>\u2981 If a single word will work in place of two or more words, replace them\r\nwith it.<\/li>\t\r\n       <li>\u2981 <a href=\"http:\/\/www.writersdigest.com\/editor-blogs\/guide-to-literary-agents\/subverting-adverbs-and-cliches\" target=\"_blank\">Use powerful verbs in place of adverbs.<\/a><\/li>\r\n<\/ul>\r\n<h4><a href=\"https:\/\/www.grammarly.com\/\" target=\"_blank\">Grammarly for Browser Writing, Including Social Media<\/a><\/h4>\r\n\r\n<a class=\"darkbox\" href=\"\/help\/wp-content\/uploads\/2017\/01\/5.jpg\"><img loading=\"lazy\" src=\"\/help\/wp-content\/uploads\/2017\/01\/5.jpg\" alt=\"5\" width=\"770\" height=\"558\" class=\"alignnone size-full wp-image-77979\" srcset=\"https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/5.jpg 770w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/5-150x109.jpg 150w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/5-300x217.jpg 300w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/5-768x557.jpg 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a>\r\n\r\nGrammarly is similar to Hemingway Editor, and provides some of the same\r\nservices. The difference is that is it an add-on for Chrome. So, you get\r\nwarnings as you write within the browser.\r\n\r\nEnhance the functionality of this tool by using it to optimize your social\r\nmedia posts. Please note that the current version of the Grammarly plugin\r\ndoes not work with Google Docs.\r\n\r\n<h4>Writing Service to Outsource Your Editing<\/h4>\r\n\r\n<a class=\"darkbox\" href=\"\/help\/wp-content\/uploads\/2017\/01\/6.jpg\"><img loading=\"lazy\" src=\"\/help\/wp-content\/uploads\/2017\/01\/6.jpg\" alt=\"6\" width=\"728\" height=\"145\" class=\"alignnone size-full wp-image-77980\" srcset=\"https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/6.jpg 728w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/6-150x30.jpg 150w, https:\/\/www.templatemonster.com\/help\/wp-content\/uploads\/2017\/01\/6-300x60.jpg 300w\" sizes=\"(max-width: 728px) 100vw, 728px\" \/><\/a>\r\n\r\nAnother option is to hire a professional editor from a writing service to\r\ndo the job for you. If you don&#8217;t really trust the tools above and want a\r\nhuman touch, this is the right option. The editor will make sure your text\r\nprovides value to the customer without being too wordy or too cliche.\r\n<h3 class=\"custom\">Conclusion<\/h3>\r\nThese tools will help you write astounding content. Use them when creating\r\nweb copy, blogs, articles, emails, and social media posts. You\u2019ll be amazed\r\nat the improvement in your content creation.\r\n\r\n<p><strong>Janice Kersh<\/strong> is a freelance writer and content marketer. She is currently working for the <a href=\"http:\/\/essaywriter.pro\" target=\"_blank\">Essay Writer<\/a> company. Apart from writing, Janice loves digging into sci-fi books and baking cookies. Follow Janice on <a href=\"https:\/\/twitter.com\/JaniceKersh\" target=\"_blank\">Twitter<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>This article presents a list of editing tools that will take your content creation up a notch.<\/p>\n","protected":false},"author":119,"featured_media":77981,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[355],"tags":[616,1250,2512,1640],"_links":{"self":[{"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/posts\/77970"}],"collection":[{"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/users\/119"}],"replies":[{"embeddable":true,"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/comments?post=77970"}],"version-history":[{"count":0,"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/posts\/77970\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/media\/77981"}],"wp:attachment":[{"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/media?parent=77970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/categories?post=77970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.templatemonster.com\/help\/wp-json\/wp\/v2\/tags?post=77970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}