Middle East Business Strategy Presentation

Doing business in the Middle East, which encompasses the Arab states bordering the Persian Gulf, has become easier with recent and ongoing business reforms. 

The Arab states of the Persian Gulf, Gulf States, or Gulf Arab states are all terms that refer to this area and include Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates. These countries make up the economic and political block of the Gulf Cooperation Council (GCC).

The Middle East is not a destination for ad-hoc or quick and easy sales, but if you are an Australian business interested in doing business in the Gulf, the key to ease of entry depends upon:  

• making informed planning decisions
• making business connections and networks
• undertaking due diligence by having a good understanding of the market
• having patience and being prepared for the long term commitment.

In many Middle East destinations, it is becoming easier for women to participate in business with correct advice and guidance.

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